Transforming Nigeria’s Traditional Retail Markets with Digital Tools

Transforming Nigeria’s Traditional Retail Markets with Digital Tools

Transforming Nigeria’s Traditional Retail Markets with Digital Tools Let me describe something remarkable happening right now across Nigeria. In the sprawling open-air markets of Lagos, Kano, and Aba, places where commerce has been conducted through handshakes and cash transactions for generations, digital tools are quietly but powerfully taking hold. A market woman in Alaba International Market checks her mobile payment…

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